Luxury Resort Launch: How we attracted an audience with visual media, organic social, and paid media.
Blue Water Development Corp + Sun Outdoors Sugarloaf Key = Tourism Marketing
Overview
As Blue Water Developement Corp set out to build a tropical oasis minutes from Key West, they partnered with us to do what we do best! We quickly leveraged high quality photo and video media across their channels to drive awareness and bookings for Sun Outdoors Sugarloaf Key.
- Video Production
- Lifestyle Photography
- Organic and Paid Social
- Google Ad Management
Video Production
We created video media to help audiences visualize living the Key West lifestyle while on vacation at the new Sun Outdoors luxury resort.
Lifestyle Photography
Our team explored the Florida Keys and Key West to capture iconic moments that help travelers visualize their bucket list trip while they plan their next vacation.
Organic & Paid Social
We implemented a strategic social cadence with consistent organic content to build relationships with travelers. Our paid social strategies successfully focused on awareness, list building, and traffic generation.
Google Ad Management
We drove awareness, traffic, and conversions with a mix of display and search campaigns while successfully creating new bookings for Sun Outdoors Sugarloaf Key.
Results
Our recipe of strategic organic and paid marketing combined with high quality photo and video production successfully helped us reach our goals and KPI’s for Sun Outdoors Sugarloaf Key.
Let’s work together!